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        Product family information

        TrueFashion is a dedicated LED spot family answering the specific needs of Fashion Retailers. These miniaturised spots with clean and fine detailing offer contemporary design and blend seamlessly into your shop interior for a tailor-made look. This spot family provides the best quality of light by using innovative Philips Fashion Proof Optics (FPO). These FPO lenses offer higher intensity beams without spill light to optimise the contrast ratio and will reduce glare within the shop. In addition, the specially designed Philips fashion LED flavours enhance colours and visual qualities. In this way TrueFashion ensures a superior light experience.This dedicated fashion range supports your global expansion plans by being prepared for international certifications. In addition, we offer dedicated logistics and a local presence globally.Fashion is evolving rapidly towards a new balance between online and offline shopping.TrueFashion creates an optimal shopper experience to attract and engage the shopper while bringing the connected future of lighting in the shop by being ready to be connected to Interact Retail Display and Interact Retail EasyAim.


        Best quality of light, thanks to Philips Fashion Proof Optics. These eliminate spill light and glare to create a high intensity beam with enhanced contrast ratio to enhance the shop design and setting the stage for the best presentation of the collection
        TrueFashion is a miniaturised spot family, designed to blend seamlessly into the shop design. The small size and fine detailing create a contemporary look, while the recessed structured optics minimise glare to give full focus on the merchandise and reduce dust perception
        Fully prepared for international certification to support global expansion plans with dedicated logistics and a local presence globally


        Quality of Light with dedicated Philips Fashion Proof Optics which are designed for fashion with a high centre beam intensity, low glare and absence of spill light
        Philips Fashion LED flavours: PremiumWhite CRI 90, 3,000 k/3,500 k/4,000 k, PremiumColor and Denim
        Miniaturised spot head with a diameter of 66 mm for the Mini and 80 mm for the Compact size
        Full range of beams from Extra narrow beam 6° with 64 Kcd centre beam intensity up to 12°/18°/24°/30°/36° beam angles
        TrueFashion EasyAim for remote aiming of high window spots and Interact Retail Display to attract shoppers in the street


        Interact retail


        Product Data Sheet
        Software Plugins
        Related tools
        Product family details
        • Barndoor ST710Z
        Beam angle lightsource
        • 120 °
        Beam spread luminaire
        • 12°, 18°, 24°, 30°, 36°
        Main colour of the luminaire
        • Black, gray, white
        • No, yes
        • Power supply unit with DALI interface (PSD)
        • Power supply unit (PSU)
        Driver failure rate at 5,000 h in %
        • 0.1 %
        Initial correlated colour temperature
        • 3000 K, 3500 K, 4000 K
        Initial input power
        • 24 W, 24.5 W, 25.5 W, 26.5 W, 27.5 W, 28 W, 28.3 W, 28.5 W, 29 W, 29.5 W
        Initial LED luminaire efficacy
        • 68, 75, 78, 79, 84, 92, 93, 95, 96, 97, 98, 102, 106 lm/W
        Initial luminous flux
        • 2000 lm, 2700 lm, 2701 lm
        Input frequency
        • 50 to 60 Hz
        Input voltage
        • 220 to 240 V
        Inrush current (A)
        • 18 A
        • Housing: aluminum
        • 12 | Beam angle 12°, 18 | Beam angle 18°, 24 | Beam angle 24°, 30 | Beam angle 30°, 36 | Beam angle 36°
        • ST705T
        • ST715T
        Warranty period
        • 5 years
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